The company has created an Alternative Media suitable for the various advertisers to reach their TG in highly Targeted, Measured and Interactive mode.
The solution gives 360 degrees reach in terms of :
Daily Brand Reminding on i-glOOH
Brand Engagement on i-trOOH
Proximity Marketing by i-blOOH
TG Interaction via i-act
Loop cycle adjusted to the Dwell time at the Lobby area
The solution is aimed to create a platform between the viewers and advertisers and connect them with measured ROI covered within their media budgets in BTL category.
The medium is expected to be alternative to :
Conventional OOH consisting of hoardings, Bus Panels etc.
Radio for local corporate
Print Classified sections
The company has acquired almost every Ground + 10 Floors tower in the city of Ahmedabad in residential and commercial category.
We are expecting to launch our Mumbai channel in early 2011 with similar solution.
